Soft Toys

Indulge your senses with the Bakery range, an exquisitely designed collection of scented sweet treat cake & patisserie character...

Amuseables Camembert is here to spread cheesy joy. This cream suedette cheese has stitched rind detail, and is topped with spr...

Meet Budgeby Parrot – lifeguard extraordinaire, sun-seeker, and all-round beach bon vivant! Eyes to sea and poised for a...

For something deliciously different, meet Snackies, our quirky range of food-themed characters made from an exclusive tousled recycl...

Discover the magic of mini, with our bestselling Plant Bobballs, a charming assortment of tiny designs each bursting with personalit...

Bashful Dino is making history! Soft, not scaly, this mossy matey has chunky stomper-feet, a snuggly snout and fine squishy spines from head to tai...

Allexi Alligator is head chef at Gator’s Gap: a celebrated (and entirely meat-free) diner nestled in the Louisiana marshland.  Renowned for his tof...

Amuseables Pammie Palm Tree provides a personal paradise with a watchful eye and a shady spot to relax and unwind. A tranquil palm that stands tall...

After a vigorous day hitting the slopes, Amuseables Sports Ski Goggles loves nothing better than to unwind with Amuseables Peanut ‘Après Sk...

Discover the magic of mini, with our bestselling Flower Bobballs, a charming assortment of tiny designs each bursting with personali...

Discover the magic of mini, with our Food Bobballs, a charming assortment of tiny designs each bursting with personality and colour....

The 2025 Halloween collection is manufactured and filled with 100% recycled polyester made from plastic waste. This fun and spooky r...

Amuseables Rose Bouquet is the floral gift that keeps on giving. A trio of soft red roses in full bloom with green suedette leaves and stems with s...

Amuseables Ruler is never more content than when things line up perfectly. Angles. Ratios. Windows. It’s no wonder he’s studying to become an archi...

Jellycat Jack is finally here! This tuxedo cat has soft tufty fur, huge stitched paws and a friendly smile. With a long curved tail and L-sh...

Amuseables Treasure Chest is full of tales and treasures from across the seven seas and beyond! From the Caribbean to th...

For something deliciously different, meet Snackies, our quirky range of food-themed characters made from an exclusive tousled recycl...

Add a playful touch to your holiday décor with the Christmas Naughty Elf Elfie in vibrant red. Expertly crafted to capture mischief and charm, Elfi...

Bring a chirp of joy into your life with the Gipsy Birdies with Sounds! These delightful 14cm plush birds are irresistibly soft, ma...

Fergus Frog is a mossy sweetheart in soft velour. With a beany base and toes, hooded eyes, a piped mouth, and lovely glossy eyes, Fergus is a...

Bashful Unicorn is heavenly to hold, in souffle-soft vanilla fur. This fabulous pal is wonderfully detailed, with strawberry-sundae nose and ears...

The 2025 Halloween collection is manufactured and filled with 100% recycled polyester made from plastic waste. This fun and spooky r...

The pompoms are adorable little rabbit soft toys, extremely soft and small (10 cm). These mini rabbit chubby plush will follow baby everywhe...

This 2025 Halloween collection is manufactured and filled with 100% recycled polyester made from plastic waste. This fun and spooky ...

The baby soft Peter Rabbit and Flopsy Bunny bean rattles from Rainbow Designs Peter Rabbit Once Upon a Time nursery collection, make the per...

  The witch and her cat fly happily over the forests, rivers and mountains on their broomstick until a stormy wind blows away the witch's hat,...

It’s Timmy Turtle’s birthday, and his friends have got him some really thoughtful gifts. With Timmy’s *slightly* pessimistic nature, will he manage...

Introducing Ty Toys new Beanie Bouncers. These Bouncers bounce sky-high and are totally wrapped in child friendly soft plus...

“Do you have an exciting case for me?” Not only is Mickey Mouse the most famous mouse in the world – the hero of countless comics, films and the ...

Where would he be without her? Minnie Mouse is the friend who is always at Mickey’s side – and what a friend she is! Smart, fun-loving, witty Min...

Little ones will adore the beautiful My First Flopsy Bunny Soft Toy and Comfort Blanket gifts from Rainbow Designs Once Upon a Time nursery coll...

Have a meowgical Halloween with NeeDoh Sugar Skull Cats! Inspired by Mexico’s Día de los Muertos (Day of the Dead) celebrations, this pawsitivel...

All the pups are so different! Betty’s the tidiest, Otto’s the smartest, Tilly’s the fastest… but what about Munro? When energetic Cooper Doodl...

This adorable 8" soft toy is based on the fictional character from the famous Room on the Broom books. This super cute dog has brown patches a...

Moles love to DIG and DIG and DIG for treasure! And when they find treasure, they ALWAYS share it. One day, Muswell Mole finds the most beau...

Betty Corgi may not be royal but she's just as elegant as any pampered pooch. This genial sweetie has ginger fur with creamy splodge...

Higgledy Piggledy Old Spot considers herself a screen legend – and she’s got the feather boas to prove it!   Her most famous role? A countryside...

Introducing Ty Toys new Beanie Bouncers. These Bouncers bounce sky-high and are totally wrapped in child friendly soft plus...

Come and say hello to our classic Pippins range, featuring all of your favourite animal characters, full of personality and perfect ...

Say hello to Bluey, the playful blue pup with boundless energy and a big imagination! Bluey loves making new friends and creating fun g...

Stitch is adorned with his classic long ears, blue claws and large blue nose! This adorable little stitch is sure to make you s...

Schylling’s Groovy Fruit NeeDoh is packed with fruity fun. This unique stress ball and fidget toy comes with a Boss Banana, Outta Sight Strawberr...

Comfort baby and encourage their development with the super cute and baby soft Peter Rabbit Developmental Comforter, from the Peter Rabbit Nurs...

Introducing Ty Toys new Beanie Bouncers. These Bouncers bounce sky-high and are totally wrapped in child friendly soft plus...

Introducing Ty Toys new Beanie Bouncers. These Bouncers bounce sky-high and are totally wrapped in child friendly soft plus...

Introducing Ty Toys new Beanie Bouncers. These Bouncers bounce sky-high and are totally wrapped in child friendly soft plus...

The Keeleco Baby collection is manufactured and filled with 100% recycled polyester made from plastic waste. This beautiful rabbit s...

Our 2025 Christmas collection has been completely re-imagined for this season it is manufactured and filled with 100% recycled polye...